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SFLIVE25 – Speakers

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StreetFight follows the dynamic disruption taking place in multi-location (MULO) marketing. Our brand and agency readers, read StreetFight to stay informed on the events, innovations, and moves of their peers and competitors.

Jamie Adams - Scorpion

Jamie Adams
Chief Revenue Officer
Scorpion

Jamie Adams is Chief Revenue Officer at Scorpion, overseeing Sales, Business Development, and revenue strategy. With nearly 16 years of experience, he has helped B2B and B2C organizations leverage digital media to grow revenue and expand market share. Jamie specializes in digital marketing campaign execution and sales leadership. He earned a bachelor’s degree in computer information systems from Louisiana Tech University. Outside of work, Jamie enjoys reading about leadership, watching football, playing tennis, and playing the drums. He also enjoys running and spending time with his niece and nephews.

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Dan Bejmuk_HS

Dan Bejmuk
Co-Founder and CEO
Dreambox

Dan Bejmuk is Co-Founder and CEO of Dreambox, the nation’s leading digital advertising agency within the restaurant space. Fortunate to have worked with over one hundred-fifty national and regional restaurant brands in the firm’s twenty-five year history he brings a unique perspective to digital marketing across every segment of the industry. He has been named to the Nation’s Restaurant News “Power List” among the most influential service providers and serves as the Vice-Chair of the National Restaurant Association’s Marketing Executives Group Steering Committee.

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Nick Dan-Bergman

Nick Dan-Bergman
VP, Marketing & Insights
LaneTerralever (LT)

Nick is a seasoned digital marketer, generational researcher, and agency leader. He serves as CMO at LT and Convince & Convert, a marketing and digital experience agency primarily focusing on location-based entertainment (attractions, casinos, leisure, and hospitality) and growing franchisor brands across wellness, personal services, home services, and retail. His research has been featured by Forbes, Jefferies, Casino.org, IAAPA, Attractions Management, Boardwalk Times, and The Society of Digital Agencies. He’s also spoken at several recent events, including the Native Nations Marketing Conference, Association of Zoos & Aquariums, Texas Travel Summit, IAAPA Expo, and RacquetX.

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Robyn Duda

Robyn Duda
Event Entrepreneur & Advisor. Co-Founder of RacquetX
RacquetX

Robyn Duda is an award-winning event strategist, experience designer, and thought leader with nearly 20 years of work with global brands like Coca-Cola, Spotify, Visa, and IBM. She co-founded RacquetX, the world’s first festival for racquet sports business and consumer communities. Known for reinventing the future of events, Robyn is a sought-after speaker and has been featured in The New York Times, Fox Business, Entrepreneur, and more. She also teaches at Emory University’s Center for Innovation and advises organizations across the event and tech industries, helping shape how we connect in a changing world.

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Monica Feid - Thunderly

Monica Feid
Co-Founder and COO
Thunderly Marketing

Monica Feid is the Co-Founder and COO of Thunderly Marketing, an award-winning agency supporting national and international clients since 1999. With 30+ years of experience across media, client, and agency roles, she leads a team focused on impactful storytelling. Her expertise includes PR, lead generation, video, web, and crisis communications. She’s co-written books for CEOs and champions the American Dream through her work with the franchise community. A Baylor graduate with degrees in journalism and American Studies, she serves on advisory boards for Baylor and the Titus Center.

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Michael Farmer - HS

Michael Farmer
Chairman and Chief Executive Officer
Farmer & Company LLC

Michael Farmer is Chairman and CEO of Farmer & Company LLC, a strategy consulting firm for major advertisers and agencies. He is also a Professor of Branding and Integrated Communications at The City College of New York. A leading industry expert, he has advised ad agencies for over 30 years. Farmer authored Madison Avenue Manslaughter and Madison Avenue Makeover. He’s published 150+ articles on Media Village and Substack’s C-Suite Blues. Formerly a Director at Bain & Company, he led offices in Munich, Paris, and London. He holds degrees from Princeton (A.B.) and Harvard Business School (MBA, Baker Scholar). A U.S. Navy veteran, he’s lived and worked in six countries and speaks English and French.

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Justin Freeman

Justin Freeman
Managing Director
Kindr Workplaces

Justin is Managing Director for Kindr Workplaces, bringing deep expertise in operations, strategic consulting, and transformative leadership. As a business owner, general manager, and board member, he understands the real-world challenges leaders face. His consultancy revitalizes workplace cultures across companies, nonprofits, and universities, guiding teams from dysfunction to thriving environments. Justin’s programs have impacted organizations across the Pacific Northwest by proving compassionate leadership drives high performance. A passionate advocate for economic development, he’s served on numerous boards shaping regional business ecosystems. His speaking engagements promote kinder, more effective workplaces. Justin helps organizations unlock potential through purpose-driven success.

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Aaron Goldman - Mediaocean

Aaron Goldman
Chief Marketing Officer
Mediaocean

Aaron Goldman is Chief Marketing Officer at Mediaocean, the mission-critical platform for omnichannel advertising. In this role, he leads a wave of initiatives across corporate marketing, communications, content, branding, and demand generation for the Flashtalking, Prisma, and Protected products. Prior to Mediaocean, Aaron ran global marketing for 4C, Kenshoo, and Resolution Media. He has 25 years of industry experience and, in his spare time, you can find Aaron posting clips of jam bands and trick shots on his YouTube channel @JudePerfect.

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Elizabeth LaFontaine

Elizabeth LaFontaine
Director of Research
Placer.ai

Elizabeth Lafontaine is a Director of Research at Placer.ai. Backed by a decade of retail experience, she uncovers emerging trends in consumer behavior to help retailers and brands tap into new insights and create winning strategies in the ever-evolving world of commerce. She most recently served as Chief Retail Analyst at EnsembleIQ, a B2B media, intelligence and events firm, where she helped to develop new thought leadership focused offerings and served as a presenter and author.

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Elizabeth LaFontaine

Gregg Majewski
CEO and Founder
Craveworthy Brands

Gregg is the CEO and Founder of Craveworthy Brands, an innovative multi-concept restaurant platform and emerging fast-casual brand incubator founded in 2023. Craveworthy’s portfolio includes Wing It On!, The Budlong Southern Chicken, Krafted Burger Bar + Tap, Lucky Cat Poke Company, Pastizza, Scramblin Ed’s, and Dirty Dough Cookies. Gregg drove the expansion of Jimmy John’s from 33 to 300 locations, with 600 additional franchises sold. He serves on the boards of the Texas Restaurant Association, Big Chicken, Ovation, the Fast Casual Industry Council, and the Lunchbox Food Tech Council.

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Rachel Noonan - HS

Rachel Noonan
Co-Founder & Chief Strategy Officer
Forward Studio

Rachel Noonan brings 15 years of experience at the intersection of technology, entertainment, and innovation. She holds a Master of Design in Strategic Foresight and Innovation and is recognized for shaping feasible futures. Rachel has led marketing, communications, and strategy teams across film, music, and tech, collaborating with companies like Samsung, Microsoft, and Universal. She excels at evolving user experiences and pioneering new ways of working. Her work includes creating immersive physical and mixed-reality brand experiences that resonate with diverse audiences. Passionate about responsible and sustainable design, she leverages storytelling and innovation to drive impact. Rachel is dedicated to shaping the future of both digital and physical worlds.

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Corey Quinn

Corey Quinn
Agency Growth Advisor
Corey Quinn, Inc.

Corey Quinn helps agency founders escape founder-led sales and scale fast. With over 18 years in the agency space, he served as CMO at Scorpion, helping scale revenue from $20M to $150M in six years. Corey is the author of the bestselling book Anyone, Not Everyone: A Proven System for Agencies to Escape Founder-Led Sales, endorsed by leaders like Aaron Ross, John Ruhlin, Dr. Benjamin Hardy, and Marcel Petitpas. Today, his company guides digital agencies to dominate their niche through his Deep Specialization™ Methodology. Corey helps agencies become the go-to choice in their vertical, close higher-value clients, and build scalable sales systems that don’t depend on the founder.

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Lori Ruggiero

Lori Ruggiero
Managing Partner at 5W Public Relations
5WPR

Lori Ruggiero is Managing Partner & EVP of the Corporate & Technology Practice at 5WPR, where she also leads the agency’s Media Training Program, launched in 2019. A strategic media and messaging expert, she oversees campaigns across enterprise tech, B2B, fintech, AI, cybersecurity, and more. Lori trains clients in public speaking, on-camera presence, podcasting, and media navigation, and has led crisis communications for individuals and major organizations. A former journalist and TV news producer for over 16 years, she’s held roles at NBC, CNN, ESPN, and others, earning two Peabody Awards. Lori guides executives through IPOs, acquisitions, layoffs, and legal matters, drawing from deep newsroom and PR experience. She holds a Journalism degree from Boston University with a minor in Psychology.

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Paige Sawin HS

Paige Sawin Krauss
President
Sparkcatcher Media

Paige Sawin Krauss serves as the President of Sparkcatcher Media, specializing in MuLo brand strategy. With over a decade of experience, she excels at creating customized, neighborhood-level marketing programs for clients. Her passion is in local search! Paige is keenly interested in how AI is transforming everyday marketing practices and seeks to harness technology to improve and refine client engagement methods.

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Joe Soltis - Choice Local

Joe Soltis
CEO
ChoiceLocal

After a successful career at a top digital marketing agency serving Fortune 500 brands, Joe launched ChoiceLocal to help franchise brands grow rapidly at both the franchisor and franchisee levels. Today, ChoiceLocal leads the AI revolution in franchising with CLAI™ (ChoiceLocal AI), a groundbreaking sales and digital marketing super-intelligence. CLAI™ drives same-territory sales growth with measurable ROI and helps solve staffing challenges to fuel sustainable expansion. Joe fosters a culture where teammates thrive, client partners achieve real, accountable success, and giving back is a core value. ChoiceLocal donates about 10% of its profits annually to help children in need. This mission—to Help Others—guides Joe’s leadership and defines ChoiceLocal’s purpose.

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Brad Stevenson

Brad Stevenson
Chief Development Officer
Neighborly

Brad Stevenson is an accomplished executive business leader with nearly 30 years’ experience in a variety of sales, marketing, and management roles in both franchising and the beverage industry. Currently, Brad serves as the chief development officer (CDO) for Neighborly and is a member of the Neighborly growth team. In this role, Brad is a driving force behind developing and implementing Neighborly’s aggressive strategic initiatives for North American franchise development.

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Gabriella Velez

Gabriella Velez
Senior Vice President
5WPR

Gabriella Velez is Senior Vice President at 5W’s Corporate Division, with over 15 years of experience leading integrated marketing and communications strategies for Fortune 500 companies and high-growth brands. Her cross-industry expertise spans technology, consumer products, healthcare, and financial services, with a strong track record supporting IPOs, acquisitions, and strategic partnerships. Gabriella aligns PR, digital, and brand marketing to business goals, delivering measurable impact for both public and private companies. At 5W, she has led standout campaigns for clients including VIZIO, Columbia Care, P&G Ventures, Worldline, and Sedgwick through executive visibility, media relations, and storytelling. She holds a Bachelor’s degree in International Business Marketing from Pace University.

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Jessica Wiederhorn

Jessica Wiederhorn
Founder and President of FAT Brands Foundation
FAT Brands

Jessica is the founder and President of the FAT Brands Foundation, a 501(c)(3) organization launched in 2022 to support and uplift communities where FAT Brands Inc. operates. She leads efforts to partner with local nonprofits, expanding the company’s charitable impact across its 18-brand portfolio. Jessica also oversees Non-Traditional Sales & Partnerships at FAT Brands Inc. and is Co-Founder and President of SoS, a nonprofit focused on supporting women in sales and business. In 2024, she was recognized by the LA Business Journal as Emerging Non-Profit Executive of the Year. She holds a bachelor’s in Business Administration from the University of Washington and an MBA from USC’s Marshall School of Business.

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